We are seeking a talented Digital & Content Marketing Specialist to join our dynamic team at Diverse Marketing! As a Digital & Content Specialist, you will develop, implement, and manage digital marketing campaigns to promote brands and products/services. You will create engaging content across various digital platforms to drive traffic, engagement, and leads. Responsibilities: ● Develop and implement digital marketing strategies to drive brand awareness, engagement, and lead generation. ● Create and manage digital marketing campaigns across various channels, including email, social media, display advertising, and search engine marketing (SEM). ● Produce high-quality, engaging content for digital platforms, including blog posts, social media posts, infographics, videos, and more. ● Collaborate with cross-functional teams, including marketing, design, and sales, to ensure alignment of digital marketing efforts with overall business goals. ● Stay up-to-date with the latest trends and best practices in digital marketing, content marketing, and SEO, and recommend strategies for continuous improvement. ● Manage social media accounts and engage with followers to build brand loyalty and drive engagement. ● Collaborate with external agencies and vendors as needed for digital marketing initiatives. ● Maintain a consistent brand voice and tone across all digital channels. Qualifications: ● Bachelor's degree in Marketing, Communications, Digital Media, or a related field. ● Proven experience in digital marketing, content creation, and social media management. ● Strong understanding of digital marketing strategies, including SEO, SEM, email marketing, and social media marketing. ● Proficiency in digital marketing tools and platforms, including but not limited to Meta Advertising, Constant Contact, social media management tools, and content management systems (CMS). ● Excellent written and verbal communication skills, with the ability to create compelling and engaging content. ● Analytical mindset with the ability to interpret data and make data-driven decisions. ● Creative thinker with the ability to generate innovative ideas for digital marketing campaigns. ● Strong project management skills with the ability to manage multiple tasks and deadlines simultaneously. ● Experience working in a fast-paced environment and adapting to changing priorities. ● Strong attention to detail and commitment to producing high-quality work. Join our team and be part of a collaborative and innovative work environment where your creativity and skills will make a significant impact on our digital marketing efforts for clients |