Only one company can promote itself to market attendees with the official attendee badge holder. All market badges will be placed inside the badge holder that includes your company name and/or logo. It’s the most visible way to promote your name. (Not available if Badge Insert is sponsored.) Bags are co-branded and approved by Dallas Market Center.

Cost: $12,000 plus production

Includes:

• Distribution of badge holders to market attendees as long as supplies last
• Full-page ad in either The Source or the on-site directory
• Elevator door ad (any floor except WTC 1)
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site  

Available to one company, the special badge insert is actually placed into the plastic badge holder along with the badge itself. Your company name is highly visible and can include information to build awareness or for special offers. (Not available if Badge Holder is sponsored.)

Cost: $3,000 plus production

Includes:

• Distribution of badge insert to market attendees as long as supplies last
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Distributed to all buyers at registration, the lanyard attaches to the buyer badge. Your company name and/or logo will be displayed prominently around the neck of buyers attending market. (Not available if Badge Holder is sponsored.)

Cost: $4,500 plus production

Includes:

• Distribution of badge lanyard to market attendees as long as supplies last
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Large, portable, useful. This opportunity offers amazing visibility at market and beyond as tens of thousands of market attendees continue to carry the bag with your company logo. Bags are co-branded and approved by Dallas Market Center.

Cost: $12,000 plus production

Includes:

• Distribution of bags to market attendees as long as supplies last
• Full-page ad in either The Source or on-site directory
• Elevator door ad (any floor except WTC 1)
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Going up? Help sales soar with large-scale branding available on the elevator doors of the World Trade Center, Trade Mart or as a wrap of the entire exterior of the elevator. Your message will be noticed by thousands of attendees. Available in six month periods to ensure maximum sustained visibility.

Cost:

• $2,500 per inside top panel
• $2,500 per outside set of doors (all floors except WTC 1)
• $4,000 per inside set of doors
• $6,000 per outside set of doors, WTC 1
• $6,500 per exterior elevator wrap

Includes:

• Advertisement on inside or outside of specified elevator door
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

A limited number of advertising banners are featured prominently on the balconies of the Trade Mart. These are the only ad banners available in the marketplace. The 3’ x 12’ banners will get your product noticed.

Cost: $3,000 plus production

Includes:

• A banner placed on two of the Trade Mart Juliet-style balcony
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Thousands of attendees use the exterior walkways to travel from building to building—why not capture their attention (and dollars) with one of a limited number of ads along the walkway canopies between the World Trade Center and the Trade Mart?

Cost: $300 each ($150 each if utilizing previous produced artwork)

Includes:

• An 18” x 5’ double-sided banner placed inside canopy along the walkway
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Make a bold statement with a 13’ x 53’ banner on the side of the largest parking garage on site. It’s visible to the thousands of market attendees arriving and departing from a day’s business.

Cost: $10,000 plus production

Includes:

• Your large banner ad installed for the week prior and week of market
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Repetition is the key to smart branding so why not ensure that your name is seen again and again at market with comprehensive parking lot light pole banners? One company has the chance to be the sole advertiser on multiple parking lot light poles at all the main parking lots (World Trade Center, Trade Mart, International Floral and Gift Center and Market Hall). Double-sided 3’ x 8’ banners will feature Dallas Market Center message on one side and advertiser message on the other.

Cost: $10,000 plus production

Includes:

• Banner ad series installed for the week prior and week of market
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Major distribution of your brand in the form of a welcome, refreshing drink. Branded water bottles are a low-cost, high visibility way to place your name directly in the hands of thirsty market attendees.

Cost: $8,000 plus production

Includes:

• Sponsor must supply a minimum of 30,000 bottles (to be produced, branded, and shipped by sponsor)
• Distribution may include major entrance locations, shuttle stops, etc. All areas of distribution and time of distribution to be determined by Dallas Market Center and may change based upon logistics and DMC discretion
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Market attendees utilize massage stations to soothe aching feet and sore backs. Here’s your chance to sponsor a massage station in a lobby area.

Cost: $2,000 per station

Includes:

• Exclusive sponsorship of massage station at a predetermined location
• Signage and distribution of your company’s collateral
• At least 2 massage therapists
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Premium opportunity in a premium location: the only shoe shine station at market, set adjacent to the entrance to the World Trade Center and front restrooms. This sponsorship includes premium signage and visibility to thousands of attendees.

Cost: $2,000

Includes:

• Exclusive sponsorship of the only shoe shine station
• 1 shoe shine attendant
• Signage and potential collateral placement
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Available to only one company—why not yours? Be the single sponsor of registration area pens with your company name and location. As the sole supplier your company will have the only branding opportunity at registration and will be visible at all registration desks and in multiple locations.

Cost: $3,000 plus production

Includes:

• Sponsor must supply a minimum of 20,000 pens
• Distribution will include registration areas including the Trade Mart, World Trade Center, and International Floral and Gift Center
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Marketing begins long before the show in order to build awareness. Did you know that more than half of attendees already have a schedule planned before they even arrive? Make sure to reach out to Dallas buyers before market with the Postcard Packet Program. The program includes a pre-show mailer sent to 25,000 loyal Dallas buyers 6 weeks prior to the show. The packet contains a limited number of 4-color postcards one of which will feature information about your company. Promote products, show specials, your location, special events—and encourage buyers to call you for a market appointment..

*If minimum number of participants (12-15 companies) is not met the program may be cancelled

Cost: $2,500

Includes:

• Printing and mailing; exhibitor to supply print-ready file
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

The Red Room is the popular and well-appointed business lounge for buyers. Locations include the 6th and 13th floor of the World Trade Center and on the 2nd floor of the Trade Mart; a limited number of official sponsors receive exposure to hundreds of buyers each day and the appreciation (and potential sales) from each one of them. For more information, e-mail Jessica Price, Assistant Marketing Manager.

Cost: Varies by Market

Includes:

• Ability to distribute brochures & catalogs on-site
• Opportunity to showcase product in a Red Room
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

Our special events and marketing departments can work with your company to create an event that guarantees your name reaches an appreciative audience during market. You can be the sole sponsor of an entire event or simply sponsor a food station or a bar at a main event.

Cost: Contact us for pricing; varies by exclusivity and event

Includes:

• Customized invitation list using the DMC registration list
• Custom signage at the event
• Product and collateral placement (to be determined by event)
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site

It’s the biggest, boldest sponsorship available proving that things are indeed bigger in Texas. Stretching out over a massive amount of space, your brand will be positioned along key flight patterns into the most popular regional airport. Buyers jetting into market will see your brand in a unique way—and the publicity will be priceless.

Cost: Contact us for pricing

Includes:

• This one-of-a-kind, sole sponsorship opportunity
• Installation and removal of banner
• Dedicated press release with rendering announcing your company’s effort
• Aerial photography of the banner for marketing purposes
• Recognition as a sponsor on the Dallas Market Center Web site with your company logo and a link to your Web site