Record Crowds, New Products, Big Awards at June Edition of Lightovation

—Summer show offered more reasons to visit Dallas twice-a-year—

DALLAS – July 19, 2017 – The recent Lightovation – Dallas International Lighting Show (June 21-24), the largest residential lighting trade event in North America, welcomed record crowds as more retailers gathered in Dallas to review new products across the marketplace and to conduct business with leading lighting manufacturers. Overall attendance by lighting showrooms was up 18 percent compared to the previous year and included a strong number of new showrooms. The number of lighting showrooms in attendance that have never before attended a June Lightovation was up 32 percent year-to-year.

Drawing more buyers to Dallas was the vast number of new products debuting at the summer show along with special seminar programs and awards to celebrate industry leaders.

Cindy Morris, president and CEO of Dallas Market Center, offered the following assessment: “June Lightovation was a win-win-win: more retailers, more new products, and outstanding events to celebrate industry leaders and educate professionals. We move forward into the fall with tremendous momentum, and we are already working on big plans for a dynamic January Lightovation.”

“The summer Lightovation show was very good for us,” said Rick Seidman, president and CEO of Quoizel. “We were able to spend meaningful time with our premier retail partners. We celebrated Ira Phillips’ 90th birthday with our entire lighting industry family. The Lighting After Dark party was lots of fun, and we were able to honor the top lighting showrooms at the annual Showroom of the Year Awards. Our industry is a tight-knit community, and we are proud to call Dallas Market Center our home.”

Malaina Matheus, Hudson Valley vice president of business development, summarized: “We had a great show and were thrilled to reveal what we’ve been working on: our new offshoot, Mitzi. Initial orders were robust and the enthusiasm surrounding the brand and what it stood for was palpable. The message around Mitzi is very specific, and the Dallas Market Center environment provided the perfect opportunity to communicate that successfully.”

Said Colleen Visage, vice president of product management, Progress Lighting: “Lightovation is a premier venue to launch our new products, technologies, and feature our best sellers.In June, Progress Lighting featured our expanded Design Series collection of curated looks that offer fabulous style and affordable luxury. Equally exciting was our preview of iDevices, Hubbell’s newest Smart Home brand of products, where customers could see the new technology in action.”

In support of the high volume of new products debuting in June, lighting buyers participated in the fourth annual Market Choice Awards, sponsored by enLIGHTenment and Lighting & Decor magazines. Hundreds of lighting buyers from across North America cast their votes online, via the Lightovation app, and at special interactive voting kiosks.

The winners were:

• Best Bath: Grant from Savoy House
• Best Ceiling Fans: Kona from Savoy House
• Best Chandeliers/Pendants: Heywood from Hinkley Lighting
• Best Outdoor: Beckett from Hinkley Lighting
• Best Portables: South Hope Portable Bluetooth Outdoor LED Lantern from Kichler
• Best Technology: Aether Color-Changing Shallow Housing Downlight from WAC Lighting

In addition to new product launches, industry leaders were honored at the show. On the opening day, Dallas Market Center and Lighting & Decor magazine announced the winners of the eighth annual Showroom of the Year Awards, honoring top lighting retailers throughout North America. Winners were:

• Revenue Under $2 Million: Lighting Design Center at Warshauer Electric, Tinton Falls, New Jersey
• Revenue Under $5 Million: Ferguson Enterprises, Clive, Iowa
• Revenue $5 Million and Over: Lightology, Chicago, Illinois
• Outstanding Merchandising Display: WaterPlace, Crown Point, Indiana
• Exceptional Community Involvement: Crest Lighting, New Lenox, Illinois
• Social Media Star: Montreal Lighting & Hardware, Montreal, Quebec

The Light Stars program, now in its third year, enables top retail salespeople from across North America who have never attended Lightovation to participate in the June edition of Lightovation. The June program was the largest to date, with 78 participants. Aside from rewarding hard-working and talented showroom employees, the Light Stars program enhances the perspective of the next generation of lighting retailing by exposing them to educational opportunities, display inspiration, and a higher level of engagement with product introductions.

The Lighting After Dark party, with an Island Escape theme, attracted hundreds of guests to the host Sheraton downtown hotel to mix and mingle while enjoying cocktails and light bites.

Finally, educational opportunities presented key speakers on leading-edge advancements. In partnership with the American Lighting Association (ALA), Dallas Market Center hosted three accredited sessions and one hospitality event focused on enabling lighting showrooms to capitalize on connected lighting and the smart home. In addition, ALA hosted two sessions covering research about how consumers shop for lighting and lighting for aging and low-vision populations.

The Lightovation video recap from June is available here:

Dallas Market Center is located in the strongest economic zone in the U.S., and five of the ten fastest growing cities in the U.S. are located within Texas. In addition, travel costs to Dallas are the lowest among all major market destination cities. In addition to two convenient airports and more than 8,000 free parking spaces, an efficient regional rail system offers a Dallas Market Center station directly behind the marketplace for easy access to downtown and other destinations.

To make plans for upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center and Lightovation Apps. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Twitter, and Instagram, Snapchat, and the DMC Daily Dose.

About Dallas Market Center
Dallas Market Center is a global business-to-business trade center and the leading wholesale marketplace in North America connecting retailers and interior designers with top manufacturers in home décor, furniture, gifts, lighting and fashion. Inside its dynamic, five million square foot campus near downtown Dallas, nearly 200,000 customers from all 50 states and 85 countries seek industry trends, business education and new products via open-daily showrooms and from exhibitors participating in trade events held throughout the year. The Dallas Market Center website is available at