DALLAS – March 13, 2024 – The largest Western marketplace in the world is growing. Dallas Market Center, the leading Western and English lifestyle marketplace is expanding its Western marketplace to include new, permanent showrooms on the 10th floor of the World Trade Center. Levi’s, an iconic fashion brand, has joined other leading companies by signing a long-term lease for a new showroom on the 10th floor. Additional companies will be announced soon.
“The continued growth of our Western business is remarkable,” said Cindy Morris, president and CEO of Dallas Market Center. “Having Levi’s new showroom as part of the Western expansion shows their commitment to Dallas Market Center’s position as the leading marketplace for Western and English brands, and we are excited to be a part of their continued success story.”
“We have had great success at the Dallas Market Center in recent years and are excited about expanding our overall Levi’s Brand presence and focus growth market segments,” said Mike Mecham, Sales Events & Operations Lead, Levi Strauss & Co.
Established in 1853, Levi's has become synonymous with high-quality denim and timeless style. The brand is known for its durable and comfortable jeans, which include a wide range of denim and non-denim apparel. Levi's continues to be a global leader in casual fashion, representing the enduring appeal of American craftsmanship and innovation.
The Western showroom expansion to the 10th floor will debut in January 2025 and will feature a wide array of prominent Western brands in the newly reimagined space.
For upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center mobile app. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Instagram , Twitter, and the DMC Daily Dose.
About Dallas Market Center
Dallas Market Center is a global business-to-business trade center and the leading wholesale marketplace in North America connecting retailers and interior designers with top manufacturers in gifts, home décor, gourmet and housewares, holiday/floral, gifts, lighting, and apparel and accessories. Inside its dynamic, five million square foot campus, nearly 200,000 customers from all 50 states and 85 countries seek industry trends, business education and new products from exhibitors throughout the year via dominant trade events for gift, home décor, holiday and floral; the nation’s most comprehensive apparel and accessories markets featuring the latest styles from East Coast and West Coast designers; the largest residential lighting trade event in North America; and the largest and most successful open-daily design center. The marketplace is located in the strongest economic zone in the country. In addition, more than 80% of Dallas Market Center buyers report that they do not shop other market centers. To make plans for upcoming markets, visit the Dallas Market Center website and download the Dallas Market Center App. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Twitter, Instagram, and the Dallas Market Center blog.
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