January’s AETA International Trade Show Announces Details for Largest Show to Date
January’s AETA International Trade Show Announces Details for Largest Show to Date
Friday, December 5, 2025
The American Equestrian Trade Association (AETA) International Trade Show at Dallas Market Center, January 21-24, is set to be the largest edition to date. The premier global event for English lifestyle products will showcase an expanded number of leading brands debuting new collections in apparel, accessories, footwear, tack, and more, while welcoming buyers from around the world.
“Dallas Market Center continues to strengthen its position as the premier home for English lifestyle brands with our largest show to date,” said Cindy Morris, president and CEO of Dallas Market Center. “January is set to deliver record value for retailers with exceptional new and returning exhibitors, as well as our permanent showrooms.”
Pre-registration, which is the exclusive method to receive a FastPass via mobile for quicker entry, is now available at dallasmarketcenter.com.
The trade show takes place alongside WESA’s International Western/English Apparel & Equipment Market, January 21-24; Apparel & Accessories Market, January 20-23; and KidsWorld, January 20-23, to create an unmatched buying opportunity across categories and products. Marketplace News The 10th floor welcomes Nester Hosiery (WTC 10751), which has relocated from the 13th floor into its own permanent showroom.
Welcoming New Exhibitors Buyers can also source trending products from temporary exhibitors on the 10th floor that are new to Dallas, including BelleQ Equestrian Apparel, Beta International Trade Association, Chester Boots, Estancia Clothing, GG Equine, Gladiator Equine, Lumiere Equestrian, Novella Equestrian, Red Gorilla, Ronner Design, Saddlery Brands International, Sky View Farm, and many others.
Cash & Carry To meet the demands of retailers seeking immediately available products, starting on Wednesday, January 21, Cash & Carry temps will offer an expanded selection of exhibitors located on the 10th floor, adjacent to AETA International Trade Show and WESA’s International Western/ English Apparel & Equipment Market. Find immediate items from exhibitors including BrimBuds, Charm Bar, Delicate Raymond, Hart + Hollow, Party with Mal, Rockin Royalty, Silver N Accessories, Wilder & Soul, and more. The 7th floor offers permanent showrooms to find immediate merchandise across apparel, fashion accessories, footwear, gift, and fine jewelry.
Events to Inspire and Connect All buyers are welcome to attend industry, social, and hospitality events taking place during market including complimentary activations, tours, and more. A full list of events is available on the Dallas Market Center website and app.
Wednesday, January 21
6 – 7 pm - Western & English Fashion Show | WTC 1 – Atrium
Come for an evening on the runway to see the newest trends and styles in Western & English. Get inspired and source the looks from WTC 10, 11, and 14 the next day.
7 – 8 pm – Western & English Fashion Show Afterparty The Chad Cooke Band returns to the stage with their crowd-favorite country sound.
Thursday, January 22
5 – 7 pm – Sips & Saddles AETA Happy Hour Join a spirited AETA Happy Hour - an evening of connection, cocktails, and camaraderie among equestrian industry professionals.
Style Eyes Trendspotting This year’s panel of trend experts and retail mavens will be discovering new products at market, as the Style Eyes team leverages the knowledge and taste-making skills of many leading industry social media influencers for their insights and discoveries. The Style Eyes will spot must-see and unique products and trends across the marketplace in English and Western. Follow along on Dallas Market Center social media channels and #dallasstyleeyes. This year’s Style Eyes for English goods is Madelyn Houser (@theblondeandthebay_). Shaley Ham, West Desperado (@westdesperado) will be representing WESA and Western goods.
Unmatched Hotel Offers Dallas Market Center partner hotels are offering new hotel options to support a range of buyer travel budgets. Dozens of hotels, many within walking distance of the campus, are offering updated rates as low as $136 per night. Rates valid until 2 weeks prior to Market, based on availability and are subject to change at any time so please reach out to Market Travel online or by calling 214-744-7444.
Spark Magazine: Winter Issue
More than 50,000 customers received the winter issue of Spark magazine, the stylish pre-market publication highlighting trends, what’s new inside the market center, and insights from makers and influencers. The cover photography showcases Apparel & Accessories in bright colors and structured silhouettes, with additional stories featuring bold fashion accessories, a special section on The Temps, gift and home décor finds, and exhibitor updates across the marketplace. The magazine will be available in stands throughout the marketplace. For future markets, visit the Dallas Market Center website and download the Dallas Market Center mobile app. Also, keep up-to-date on all information by visiting Dallas Market Center on Facebook, Twitter, Instagram, and the DMC Daily Dose.
About Dallas Market Center Dallas Market Center is a global business-to-business trade center and the leading wholesale marketplace in North America connecting retailers and interior designers with top manufacturers in home décor, furniture, gifts, lighting and fashion. Inside its dynamic, five million square foot campus near downtown Dallas, nearly 200,000 customers from all 50 states and 85 countries seek industry trends, business education and new products via open-daily showrooms and from exhibitors participating in trade events held throughout the year. With thousands of free parking spaces, hotel shuttle buses, efficient dock services, well-maintained vertical transportation, boosted cell phone coverage, enhanced WiFi, and on-site restaurants and catering, DMC’s superior facilities make shopping these markets convenient, enjoyable, and lucrative. Throughout the last six decades, the company has remained committed to ensuring that customers receive the support services they need to make their business experience in Dallas successful. dallasmarketcenter.com